Make EVERY Round Count

Make Every Round Count
When it comes to Dry and Live fire, WHAT you shoot at matters just as much as how you shoot it.
Your target should engage more than your trigger finger—it should challenge your mind and sharpen your perception.
At Purposeful Armament, we believe the best training comes from targets that make you think.
That’s why we design targets that test your decision-making, not just your aim.
PA Rifle/Pistol targets
Best Case: Use a Purposeful Armament Mind-Engagement Target — designed to push cognitive processing and reinforce purposeful shots.
Next Best: Any reduced-size silhouette target — this builds precision and forces accountability.
Least Effective: Animal or zeroing targets — useful for sighting in or hunting prep, but limited in training decision-based response.
Train with intent. Train with purpose.
Your target should do more than catch bullets—it should build skills.